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Marketing management /

Saxena, Rajan

Marketing management / Rajan Saxena - 4th ed. - New delhi : Tata McGraw Hill, c2009. - xxix, 883 p. : ill. ; 23 cm.

Includes index.

ISBN: 9780070144910 0070144915

Subjects--Topical Terms:
Marketing.--Management.

Dewey Class. No.: 658.8 / SAM 2009

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