Principles of marketing /
Kotler, Philip
Principles of marketing / Philip Kotler - 10th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2004. - xxix, v p. : ill. (chiefly col.) ; 24 cm.
Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008.
0131212761
Marketing.
658.8 / KOP 2004
Principles of marketing / Philip Kotler - 10th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2004. - xxix, v p. : ill. (chiefly col.) ; 24 cm.
Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008.
0131212761
Marketing.
658.8 / KOP 2004