Normal view MARC view ISBD view

Branding positioning:

Sengupta, Subroto

Branding positioning: strategies for competitive advantage / Subroto Sengupta - 2nd ed. - New Delhi: Tata McGraw-Hill, c2005. - xiv, 297 p.: ill.; 25 cm.

Includes index.

ISBN: 9780070581593 0070581592

Subjects--Index Terms: Brand positioning

Dewey Class. No.: 658.8 / SEB 2005

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)